Onion veteran Jon Meyer joins Paradigm Fresh sales force
In addition to opening a new distribution center in Denver, Fort Collins, CO-based Paradigm Fresh has also expanded its staff, adding onion salesman Jon Meyer.
Viva Fresh is important to Agrícola Amigo
“For Amigo, the Texas and USA market has been growing for our products in the past years,” said Carlos Buenrostro, who founded Agrícola Amigo S.P.R. de R.L. nine years ago.
Thus, the company’s participation in the Viva Fresh Expo in San Antonio is very important.
Located in central Mexico in Cortazar, Guanajuato, Agrícola Amigo is a year-round vegetable grower-packer-exporter.
At the March 31-April 2 expo, Buenrostro wants “to find new and better sales opportunities for Amigo fresh products. I want to build new, trustful relationships.”
Black Gold Farms approaches sixth season producing in Texas
Texas ‘Black Gold’ is no longer only a reference to the oil business.
Black Gold Farms, a potato company based in Grand Forks, ND, approaches its sixth season of producing red potatoes in Texas. The Pearsall, TX-based farm, south of San Antonio, is one of several, nationally, operated by Black Gold.
Keith Groven, Black Gold Farms’ fresh sales manager, said exhibiting at the Viva Fresh Expo in San Antonio this March 31-April 2 is a very natural promotion for the firm.
Ruiz Sales bullish on future of Texas
Richard Ruiz, president of Ruiz Sales, a leading shipper of tropical fruits from Mexico, with an emphasis on Persian limes, believes the state of Texas is well positioned for prosperity in the future, owing to a favorable geographic location and improvements to infrastructure, especially around the Rio Grande Valley area.
SunFed promoting spring and summer line at Viva Fresh
Although the firm is based in Nogales, SunFed has long-distributed volumes of Mexican produce through South Texas. The firm operates a full-line warehouse in Pharr, TX.
This spring construction is starting on a new, full-line warehouse, also in Pharr, which gives SunFed all the more reason to be active in the Viva Fresh Expo, according to Brett Burdsal, SunFed’s vice president of marketing. The new warehouse won’t be completed until next spring.
Showcasing produce at Viva Fresh is important to The Vision Cos.
The Vision Cos., which comprises Vision Import Group, headquartered in Hackensack, NJ, and Vision Produce Co., based in Los Angeles, has many direct grower deals in Mexico. That means that showcasing produce grown there at the Viva Fresh Expo is important for the company.
Vision will exhibit at booth No. 99 at the event, being held March 31-April 2, at the JW Marriot Hill Country Resort & Spa in San Antonio.
Wilkins says Viva Fresh bar is ‘raised again’
“We are the gateway out of Mexico into Texas. More and more of what is grown in Mexico is coming into Texas,” said Tommy Wilkins, who is one of five on the steering committee for the Viva Fresh Expo.
The second annual Viva Fresh Expo will be held March 31 – April 2 at the JW Marriott San Antonio Hill Country Resort & Spa in San Antonio.
Pacific AgPak continues to service packaging needs of berry industry
The packaging needs of strawberry growers are constantly changing and as such, Watsonville, CA-based Pacific AgPak is continually tweaking its signature clamshell products to fit any new specifications.
Well-Pict celebrates 50 years of success
On its new strawberry label, Well-Pict Inc. has added the tagline “50 years of flavor” to tout both its many years of service to the industry and its proprietary breeding program.
Director of Marketing Jim Grabowski said the company breeds and develops its own varieties, with the flavor component being at the top of every varietal wish list. “We design (each variety) for good looks and flavor,” he said, noting the two most important attributes.
Sev-Rend leading California avocado new packaging options
California avocado packers over the last five years have shifted packaging as retailers have altered the merchandising techniques for avocados.
The produce packaging and labeling company, Sev-Rend Corp., is providing avocado grower-packers with products to meet the new trends, according to Jeff Watkin, graphics and marketing manager. The firm is based in Collinsville, IL.
With Russell Reta, West Coast sales manager, on the front line, Sev-Rend is bringing several options to California avocado grower-packers.