ShopRite's virtual supermarkets serve Baltimore’s food deserts
Baltimore's Virtual Supermarket Program, a nationally award-winning program that increases food access in neighborhoods designated as food deserts by providing online ordering and delivery options, has recently expanded.
General Produce names director of marketing and communications
General Produce, a family-owned-and-operated produce distributor, promoted Linda Luka to the newly created office of director of marketing and communications for the 80-year-old wholesale company. In this role, Luka will guide and maintain the company’s brand, managing internal and external communications.
FSGA touts ‘one of the best growing seasons ever’ for Florida strawberries
Volume for bright red, luscious Florida strawberries began peaking in December, and Kenneth Parker, executive director of the Florida Strawberry Growers Association, said the 2014-15 season would not disappoint.
WP Rawl donates 500 cases of fresh produce to Harvest Hope
This Christmas, WP Rawl made the holidays a little merrier for families serviced by Harvest Hope Food Bank in Columbia, SC, through a donation of fresh produce to the local food bank.
Customized Brokers: Chilean blueberry volumes are high this year
Despite heavy rains in Chile, which was estimated to have caused damage to 10 percent of the crop, blueberry volumes are high this season on both fresh and frozen fruit.
Innovations drive fresh look at potatoes for Potandon
Ralph Schwartz, vice president of marketing, sales and innovation for Potandon Produce LLC, said strong messaging is reversing the bad rap fresh potatoes have suffered.
J&J Family of Farms hires new president
J&J Family of Farms has hired industry veteran Chris Coffman to serve as its president and chief operating officer. In this new position Coffman will be leading the day-to-day operations for the company.
Produce professionals have eye toward future trade with Cuba
The Dec. 17 announcement of a restoration of full diplomatic relations between the United States and Cuba has some produce industry members intrigued with the prospect of future trade with Cuba.
AFM's Guac Fiesta extended to reach Hispanic football fans
Avocados from Mexico will extend its Guac Fiesta campaign to reach the Hispanic trade in key markets. The program is designed to drive consumption of Avocados From Mexico through aggressive retail promotion in key Hispanic markets during prime football season and the Super Bowl.
Washington-Oregon potato conference a regionally popular, prominent event
Once again, the Washington State Potato Commission and Oregon Potato Commission have joined forces in the planning and execution of the 2015 Washington/Oregon Potato Conference, to be held at the Three Rivers Convention Center in Kennewick, WA, Jan. 27-29. This is the sixth year the two commissions have teamed up, and the venue continues to be well attended.