Sun Valley retools its distribution fleet
Over much of its 95-year history, produce distributor Sun Valley Fruit Co. (previously known as Hutchinson Fruit) owned its vehicles to pick up products and make deliveries. But about a year ago, the company made a significant change and began leasing trucks through PacLease.
California specialty crops hearing slated for Aug. 26
WASHINGTON -- Issues facing the California specialty crops industry will be showcased Aug. 26 when Rep. Richard Pombo (R-CA) takes lawmakers with a congressional subcommittee to his district for a field hearing.
The House Agriculture Subcommittee wants to hear about the successes and failures experienced under the federal grants program, along with its unique challenges, such as trade issues, pest and disease problems, and conservation difficulties.
PMA creates new crisis management manual
What would you do if a food-borne illness were traced to your produce? Events beyond your control can put your company right in the middle of a crisis at any time, and how you respond to it can make all the difference.
The new PMA Crisis Management Manual is designed to do just that -- help the produce industry prepare for and properly manage any kind of crisis that may occur. This user-friendly guide was released at the 2005 Foodservice Conference Tours & Exposition July 23-25 in Monterey, CA.
Morinaga introduces silken tofu for women's health
Morinaga Nutritional Foods Inc., a leader in the soyfoods industry and maker of shelf-stable "Mori-Nu" silken tofu based in Los Angeles, has introduced a tofu especially designed to address health concerns of women.
The new Mori-Nu enriched silken tofu contains the ingredients that women especially are striving to get more of in their diet: calcium and fiber.
Greenhouse Produce Co. to finalize marketing team
Recently formed Greenhouse Produce Co. LLC in Mission, TX, has finalized its marketing team with the addition of three experienced produce professionals.
N.J. agriculture secretary tours community farmers markets
New Jersey Agriculture Secretary Charles M. Kuperus recently sampled some of New Jersey's bounty at farmers markets in Englewood, West Orange and Middlesex Borough during a farmers market tour.
At the Englewood Farmers Market located near the downtown area, Mr. Kuperus was joined by local legislators, Assemblywoman Loretta Weinberg and Assemblyman Gordon M. Johnson.
RFID not the 'budget buster' originally predicted
The cost of entering the radio frequency identification game may be much less than first anticipated, according to research by a logistics publication.
In Logistics recently published a story reporting that cost of initial compliance may be as little as $15,000 for some firms and stretch only as high as $400,000 for even the largest vendors. That is a far cry from the early estimates that put cost estimates for the larger companies at well over $1 million.
FPFC event raises funds for City of Hope
LA MIRADA, CA -- As has been the case for many years, the mid-summer luncheon membership meeting of the Fresh Produce & Floral Council, held here Aug. 3 at the Gateway Plaza Holiday Inn, was devoted to raising funds for the City of Hope, a Southern California cancer and research hospital.
Three cheers for Rosemont's new marketing coordinator
How is this as a combination for the perfect employee: educated, motivated, dedicated, kind, hardworking, talented and beautiful. The entire package is exactly what Rosemont Farms Corp. in Boca Raton, FL, got when it hired 25-year-old Lacie Randall as its new marketing coordinator in July. But there are even more pleasant surprises. Ms. Randall is also a cheerleader for the National Football League's Miami Dolphins. And if you're not a fan yet, one chat with this outgoing and dynamic gal will have you changing your team colors.
Apple Jacks ad campaign disparages apples, should be pulled, say groups
As a mother and an advocate against junk food marketing, Margo Wootan said she could not believe an ad campaign that pitched Apple Jacks cereal by telling kids that apples were sour and not as tasty as the sugary breakfast cereal.
As a result, the Center for Science in the Public Interest and the Produce for Better Health Foundation joined forces in asking Kellogg to discontinue its television, web and print advertising campaign and to adopt a better policy for marketing foods to children.