Joolies drives date category growth with Date Pops expansion
Joolies drives date category growth with Date Pops expansion
Joolies is expanding national distribution of its Date Pops product line into Whole Foods Market, Sprouts, Meijer, The Fresh Market and Hy-Vee. The expansion marks a significant milestone in scaling one of the fastest-growing value-added date formats at retail.
The new placements build on an already robust lineup of more than 45 retail banners, including Target, Walmart, Albertsons, Safeway, Ralphs, Wakefern, Thrive Market and regional independents — positioning Date Pops for continued ACV growth in 2026.