Bab? re-introduces six packs
Bab? Farms in Santa Maria, CA, is re-introducing six of its value-added baby veggies in new two-pound packaging.
French beans, yellow wax beans, sno peas, baby squash, baby zucchini and hand-peeled baby carrots now come in packaging that assures 14-day shelf life with optimum refrigeration.
In addition to delivering farm-fresh flavor and appearance that can establish brand preference, the new packaging offers the convenience of in-the-bag preparation for microwaving, steaming or boiling.
CAFG&S appoints new president
?Like father like son? is an expression that certainly applies to Mike Franzoia, who handles sales and marketing for California Flower Shippers Inc. and was named president of the California Association of Flower Growers & Shippers in December.
Apple industry fights E.U. directive as trade barrier
WASHINGTON " A new European Union rule slated to go into effect April 1 will require that all U.S. apples for the European market be inspected, a move that has infuriated U.S. apple companies.
The U.S. apple industry has been pushing the U.S. Department of Agriculture to fight the April 1 rule as a trade barrier, and its efforts may be paying off as new Agriculture Secretary Mike Johanns pledged to help resolve the issue at a congressional hearing last month.
RETAIL VIEW: The Food Mill Food Farm-acy preaches healthy message
Continuing its efforts to link diet with health, California-based Kaiser Permanente has made space available in one of its hospital campuses for a retail market that is truly a health food store. The Food Mill, an Oakland, CA, fixture for the past 70 years, has opened a second store based on the premise that it only sells healthy items. 'We only sell items that are good for you,' said Kirk Watkins, owner and produce buyer. "Our items have no trans fat and are low in carbs, sugars and fats. A diabetic could shop this store and eat anything in it."
Taste preference is key to boosting consumption
New research shows that people may inherit their sense of taste, and this may influence how consumers can boost servings of certain fruits and vegetables to meet new health recommendations.
Consumers rely on taste as a top factor for buying fresh fruits and vegetables, and using information on taste preference may be the best way to sell more fruits and vegetables.
Galone named marketing VP at Diamond Fruit
Fruit industry veteran Neil Galone recently relocated from the Yakima Valley in Washington state to the mid-Columbia area of Oregon and Washington, where he has taken the position of vice president of marketing for Diamond Fruit Growers Inc. in Odell, OR.
Mr. Galone, who brought 25 years of experience to the Diamond team when he arrived Feb. 14, will eventually replace Marketing Vice President Gerry Jessup, who will retire in late May.
Winn-Dixie produce debt could reach $20 million
In the early throes of the Winn-Dixie filing of Chapter 11 bankruptcy protection, the size of the debt is as much speculation as anything else. With that said, the early speculation is that the produce debt could reach $20 million.
Garlic cloves key element to "Garlic Expressions? dressing
What humbly started out as a signature house dressing for one restaurant some 12 years ago is an item that can be found in specialty food stores and conventional supermarkets across the nation.
?Garlic Expressions? " a salad dressing noted for its whole fresh garlic cloves in every bottle " is the creation of Larry Croy, former chef and owner of a Perrysburg, OH-area restaurant where the salad dressing got its start.
SALINAS SCENE: Retailer serves as proving ground for Salinas-area growers
SALINAS, CA " Star Market, here, a mid-sized, independent, family-owned store not to be confused with the Star Market supermarket chain acquired by Albertson?s a year ago, prides itself (among other things) on carrying a wide variety of fresh produce from Salinas-area growers.
The single-entity grocery store has long been a favorite outlet for products from growers in the tri-county area of Monterey, San Benito and Santa Cruz counties.
Donovan joins Fresh Kist
Fresh Kist Produce in Salinas, CA, announced the hiring of Denny Donovan, who recently joined the company?s sales team.
Mr. Donovan has deep roots in the produce industry: his grandfather worked as a buyer in the 1930s for TopCo and Kroger, and his father worked for produce shippers in the San Jose area. Today, his father, uncle and two sons are all active in the produce industry.
?We are extremely pleased that Denny decided to come on board with us," said Jason Lathos, sales manager at Fresh Kist.