Organic trend at retail noted by Cornell University survey
HOUSTON -- More shoppers are looking for organic produce as well as locally produced fruits and vegetables, according to consumer attitudes research conducted by Cornell University researchers and presented during a workshop at the Produce Marketing Association convention, here.
Researchers conducted in-depth interviews with 544 shoppers in four markets across the United States, inquiring about food safety and organic produce. They also surveyed a variety of retailers, asking them to predict the responses of these customers.
Sunkist enters premium juice line with 'Sunkist Naturals'
HOUSTON -- Sunkist Inc. has entered the premium juice category with the launch of "Sunkist Naturals," a line of nutrient-rich smoothie beverages that was introduced at the Produce Marketing Association Fresh Summit, here.
The product line will be available in eight flavors in two sizes: a single-serve 15.2-ounce version as well as a one-liter size. Both sizes come in an attractive, sleek bottle, which lists the nutritional benefits. For example, Berry Cherry Bountiful is touted as being high in antioxidants and vitamins A, C and E.
Additional blueberry promotional money spurs Chilean growth
HOUSTON -- A flourishing Chilean blueberry export trade received an additional shot in the arm last season when grower-exporters volunteered to contribute an additional $100,000 beyond their check-off agreement toward the North American public relations effort by the Chilean Fresh Fruit Association. This helped move a 34 percent increase in Chilean blueberry exports last season.
Divine Ripe shipping tomatoes year round
Divine Ripe, a Hidalgo, TX-based distributor of tomatoes, will ship product year round, according to Marco Jiminez, president of the company.
Mr. Jiminez, who began his career 11 years ago with his family's company, Bonanza, started Divine Ripe after splitting from Bonanza two years ago. He has since built his volume and uses "four or five big growers and some smaller growers" in various regions of Mexico. "I now have year-round supply on our own box," said Mr. Jiminez. "We have both round and Roma, with the majority (80 percent) being Romas."
Buyers Watch, other upgrades set for PN web site
ORADELL, NJ -- The Produce News has added a number of new features to its web site, including a Buyer's Watch column with full and specific commodity information via a direct link to Pro*Act.
In addition, visitors to www.theproducenews.com are now able to view full photo pages of industry events taken from current pages of The Produce News. Like all articles on the site, these photo pages will be archived so that visitors may view them at any time.
Del Monte Fresh using numerous promotions to move product
HOUSTON -- A variety of fresh-cut items and promotions were on display at the Del Monte Fresh Produce Co. booth during the PMA Fresh Summit, here.
State of garlic industry discussed at industry breakfast
HOUSTON -- After listening to several less-than-glowing accounts regarding competition from Chinese producers, Don Christopher of Gilroy, CA-based Christopher Ranch weighed in with a viewpoint that brought a lift to everyone assembled at the garlic industry's Oct. 13 breakfast at the PMA Fresh Summit.
"About five years ago, we lost the battle with Chinese garlic," Mr. Christopher said. "Now the Chinese hit themselves in the foot. It's not costing us anything. The whole market looks good for this year and next year."
Packaging workshop encourages fresh view of produce packaging
HOUSTON -- Packaging in fresh produce aisles can easily be overlooked since the majority of consumers buy 15 percent or less of their produce in packages, and a panel convened, here, at the PMA Fresh Summit, suggested that retailers may want to look at their produce department with a fresh set of eyes.
Ron McCormick, vice president and divisional merchandise manager of produce and floral for Wal-Mart Stores Inc., who moderated the discussion, said that primary packaging -- what the consumer takes home -- is what the industry understands the least.
PMA Fresh Summit draws the right crowd
HOUSTON -- In the quality vs. quantity equation, the Produce Marketing Association's Fresh Summit International Convention and Exposition, held Oct. 12-15, appears to have won where it really counts: drawing the right people to Houston and the right foot traffic to the exhibition booths.
A random sampling of exhibitors indicated that the flow of foot traffic was down from last year and perhaps from some other recent years as well, but the quality of that traffic held up well.
Fresh Express acquires eastern operation
Fresh Express announced Oct. 16 that it had acquired privately held Verdelli Farms, one of the top regional processors of value-added salads, vegetables and fruit snacks on the East Coast.