Pasha Marketing concentrates efforts on narrower vegetable line
With the Bell pepper market of all colors continuing to show great strength at retail, Mecca, CA-based Pasha Marketing has increased its acreage of that commodity this season and dropped a couple of others.
“We’ve opted out of green beans and seedless watermelons this year,” said Franz De Klotz, who wears the title of managing partner along with Nick Bozick. Pasha Marketing is the vegetable arm of Richard Bagdasarian Inc.
General Produce’s Mullet Lightlatch leaves them laughing
VALDOSTA, GA — The produce manager in the loud red silk tie, suspenders and shades has a problem — he just does not know it. As produce peddlers ply him with free booze and small talk, his department is falling apart around him. But this is not a typical morning in a supermarket — it is actually the annual Produce Seminar Workshop sponsored by General Produce, Inc. of Atlanta, GA.
Unifrutti of America enters third decade in Coachella deal
Longtime industry veteran Andy Economou remembers the day well: “Vladimir Tudor came to me in November of 1992 and said, ‘I want you to sell my deal.’ We made the deal and I have been coming to Coachella ever since. As far as I am concerned you have to be there to do it right, so every year I bring out some sales people with me and we spend two months in California. Believe me it’s a great break from Philadelphia. We enjoy it.”
Keber harvesting its last crops
After a 27-year partnership between grower and sales agent, Keber Distributing Inc. of Thermal, CA, is planning to shut its door as early as the end of May as the two principals head into retirement.
Sales agent Dick Keber, who founded the company in partnership with grower Joe Kitagawa in 1986, said Mr. Kitagawa has signed an agreement to lease all of his farm land to Bakersfield, CA-based Grimmway Farms and its Cal Organics division.
Keystone Fruit Marketing gearing up for great crop of sweet Georgia peaches
“We represent Taylor Orchards in Reynolds, Georgia, which is in Taylor County,” said Michael Blume, sales representative for Keystone Fruit Marketing Inc., headquartered in Greencastle, PA. “Taylor is not only the largest peach grower in Georgia, but it is one of the largest peach growers in the United States.”
Mr. Blume said that Keystone Fruit Marketing packs its Georgia peaches under the “Georgia Fruit Co.” label.
Taylor Farms is owned and operated by the Wainwright family. It is a third-generation family farm that started growing peaches in the 1940s.
Tudor Ranch updating trellis system for better production and quality
Longtime Coachella Valley grape operation Tudor Ranch of Mecca, CA, is about 90 percent through the updating of the trellis system on its grapes.
Company Vice President George Tudor said many of the Coachella Valley grape growers have been transitioning their vineyards from the standard T-shaped trellis system to a Y-shaped system that features steel poles. The system allows the fruit to grow unobstructed and without interference from the plant canopy or vines. “The bunches hang loose, which gives them better air flow and more indirect light,” he said.
L&M: Georgia crops a little late starting, but are in good condition
L&M Cos., headquartered in Raleigh, NC, handles a full line of Eastern and Mexican vegetables, including broccoli, potatoes, onions and sweet potatoes. It also handles a wide variety of stone fruits, such as apples, pears, cherries and more. And the company has a strong melon program.
Carrie Smith, marketing manager for L&M, said the company’s melon program includes honeydews and cantaloupes.
“These aren’t exactly ‘new’ for L&M because we have handled melons in the past,” said Ms. Smith. “However we have not grown them in the past few seasons.
Kid’s Choice Produce expects good quality from Florida crop, deal then moves north
Cool weather has meant the U.S. watermelon deal has gotten off to a slow start, but even that is a matter of perspective, said Tom Glenos of Kid’s Choice Fresh Produce Inc. in Weston, FL, which grows and ships watermelon from several locations in Florida, Georgia, Arkansas and Michigan.
“We’re a little behind last year but it’s actually a normal circumstance because last year we were way ahead,” Mr. Glenos said. “This year’s more back to normal. It did look like we were going to be really far ahead but the cold changed that. The temperatures are pretty good now.”
Tree fruit production beginning soon at Oneonta Starr Ranch
Oneonta Starr Ranch Growers, headquartered in Wenatchee, WA, expects to market a variety of premium tree fruit this spring and summer.
“We grow, pack and market approximately 2,000,000 cartons of cherries annually as well as about 400,000 cartons of stone fruit out of Washington state,” Director of Marketing Scott Marboe told The Produce News. “We also will have apples available as well.”
Specialty crop priorities for farm bill debated at House hearing
WASHINGTON -- Fruit and vegetable producers urged a congressional panel April 25 to maintain funding for key specialty crop programs just weeks before the full House Agriculture Committee is expected to mark up the 2013 farm bill.
House Agriculture Committee Chairman Frank Lucas (R-OK) is said to be planning a May 15 markup of the 2013 farm bill, using as a starting point the 2012 farm bill legislation that never reached the House floor.