Malena eggplant study leads to handling recommendations, prep tips, promotional efforts
Eggplant done right in the kitchen can provide a wonderful eating experience for consumers. Eggplant done right in the produce department can be profitable for retailers.
But eggplant is not as forgiving as some produce. Prepared improperly, it can be a culinary disappointment, and improper handling at store level can result in costly shrink.
The next best thing is already here
NEW ORLEANS — The hottest new trend is already around, it just hasn't gotten hot yet.
Boiled down, that was the message delivered at the Oct. 19 general session by keynote speaker Peter Sheahan during the Produce Marketing Association Fresh Summit, here.
Jensens seek jury trial, financial redress in lawsuit against Primus
On Oct. 15, Attorney Forrest W. Lewis filed a complaint with the District Court in Prowers County, CO, requesting a six-person jury trial in behalf of his client, Jensen Farms of Holly, CO. Primus Group Inc., a California corporation doing business as PrimusLabs, was named as the defendant.
Maria Menounos touts healthy living at Ocean Spray's New York City bog event
Maria Menounos, best-selling author and host of television's "EXTRA," shared her "red" hot secrets for staying fit Oct. 15 in New York City's famed Rockefeller Center at Ocean Spray's annual bog display event that featured 2,000 pounds of fresh, floating cranberries.
Hass Avocado Board launches Spanish-language mark and website
The Hass Avocado Board announced Saborea Uno Hoy, its new Spanish-language mark and website to offer information to Hispanic consumers in the United States and encourage them to include fresh Hass avocados in their everyday meals.
Kroger announces president and COO
The Kroger Co. announced that Michael L. Ellis will be named president and chief operating officer, effective Jan. 1, 2014, completing the succession plan announced in September.
Fresh pears, PMA a perfect pairing
Cristie Mather, director of communication for the Pear Bureau Northwest, said the Produce Marketing Association’s Fresh Summit is a go-to venue when it comes to doing business.
“The PMA Fresh Summit provides us with the opportunity to connect with our current and future produce industry partners about Northwest pears and the profit opportunities the pear category has to offer,” she told The Produce News.
New ozone system and wide growing area give Nash Produce consistent supply of quality sweet potatoes
Nash Produce of Nashville, NC, is rolling into PMA Fresh Summit in New Orleans, Oct. 18-20, with new equipment and systems, a consistent focus on marketing and branding and a network of growers spread throughout a 125-mile radius farming more than 7,500 acres of sweet potatoes across eastern North Carolina.
The company will be exhibiting in Booth No. 4422. The location is a little out of the way, but Director of Marketing Laura Kornegay believes buyers who veer off the beaten path will be glad they did.
Sunkist promotes weight-loss Benefits of citrus with 'The Biggest Loser'
Sunkist is joining forces with NBC's hit series, "The Biggest Loser," through a promotional licensing agreement with NBC Universal Television Consumer Products to inspire consumers to make healthier choices, like incorporating fresh citrus into their diet. "The Biggest Loser," now in its 15th season, is a motivational weight-loss competition in which overweight contestants compete to reach a healthier weight through the adoption of a healthier lifestyle. Season 15 of "The Biggest Loser" premiered Oct. 15 and airs Tuesdays at 8 p.m. on NBC.
Huge crowd hits the Big Easy for PMA Fresh Summit
NEW ORLEANS -- Though the rise of the regional trade show remains an undeniable trend, there is also no doubt that the Produce Marketing Association's Fresh Summit remains as relevant as ever as more than 18,000 attendees walked the show's floor during the two days of the trade show.