Citrus sizing well for Hronis
Hronis Inc., headquartered in Delano, CA, services all market sectors with a mix of premium winter citrus. “Our citrus season runs December through April,” said Pete Hronis, vice president of sales and marketing. “We grow and market Navels, Late Navels, Cara Caras, Bloods and Minneolas.”
Nogales top receiving point for Mexican produce, with tomatoes leading the way
NOGALES, AZ — Nogales remains the top U.S. port of entry for receiving Mexican fresh fruits and vegetables, according to a report released by the Fresh Produce Association of the Americas, based here.
$43 billion acquisition of Syngenta
Syngenta today announced that ChemChina has offered to acquire the company in a deal valued at more than $43 billion. A Swiss and U.S. tender offer will commence in the coming weeks and the transaction is expected to conclude by the end of the year.
South Florida hit by 'biblical proportions of rainfall'
Historic amounts of rainfall and flooding continue to affect south Florida's multi-billion dollar agriculture industry and the tens of thousands of jobs it supports.
Great Lakes Floral Expo March 4-6
The 2016 Great Lakes Floral Expo “Together We Bloom,” sponsored by the Michigan Floral Association, will be held at the Amway Grand Plaza Hotel/Devos Place in Grand Rapids, MI, March 4-6, according to a news release. Industry members from all over the Midwest will be networking with fellow professionals and this year’s show will feature several new program additions, hands-on workshops, and design and business sessions.
Does a weekend Valentine’s Day influence floral purchasing patterns, results?
Valentine’s Day 2016 falls on a Sunday, Feb. 14, and many in the U.S. floral industry believe that a weekend holiday results in fewer floral sales. However, Prince & Prince, a market research company focused on the floral and green plant industries, tested this theory with historical U.S. consumer floral purchasing data for Valentine’s Day from its surveys conducted in 1996, 2000, 2007, 2010 and 2013, according to a news release.
Floral bling brings more cha-ching to upcoming prom season sales
With the prom season just around the corner our thoughts naturally turn to the trends, colors and newest accessories prom-goers will be looking for when ordering their prom flowers. As important as these things are, if the focus remains only on the design, we may become blinded by the bling and the real opportunity to generate more sales, bring in new customers and establish ourselves as the place to shop for creative and innovative prom designs.
Prom corsages and boutonnieres can definitely add to bottom line
Corsages and boutonnieres can prove to be a profitable in-and-out sale if your stores have the capability to create them. They do take some skill and have some mechanics involved, along with presentation of the final product. The box, bag and flower should all be in line with what the customer perceives as full value. This is not difficult to achieve, but something that really must be kept in mind.
WUMFA convention April 1-3
The Wisconsin & Upper Michigan Florists Association 2016 annual convention will take place April 1-3 at the Radisson Hotel & Convention Center in Green Bay, WI.
The program promises to be filled with design ideas, useful business tips, and the opportunity to learn from fellow industry professionals, according to a news release.
For more information, go to www.wumfa.org.
Promote and celebrate Women’s Day throughout the store and all month long
It always seems like we cannot possibly think of one more occasion to promote flowers and then one happily comes along and gives us fresh excitement and renewed purpose to sell. Women’s Day is on Tuesday, March 8, but it can really be promoted throughout the store and for well into the whole month.