Market Minute: Volatile veggie markets still promotable
Wow, it’s hot outside. Temperatures are measured in three ways: air, ground and by satellite observation. Air measurements are the standard. The highest air temperature ever recorded on Earth is 134.1 °F in 1913 registered in Eastern California’s Death Valley.
Summer heat, especially in mid-July, can be quite uncomfortable for humans. The farm crops can feel the heat as well. Hot sunrays and heat stress can cause sunburn and sunscald damage to lettuce, broccoli, tomatoes, peppers, grapes and other crops.
Amid uncertainty, food industry succeeds in offering shoppers value
The Food Industry Association, released its signature research, The Food Retailing Industry Speaks 2025, which reveals how the industry is evolving into a modern grocery experience while navigating a complex operating environment.
The effects of organic produce branding on sales
An impressive panel of retailers and suppliers explored the value of branding organic produce, with a private or company label, at the recently concluded Organic Produce Summit in Monterey, CA, July 9-11.
Spring Meadow Nursery marketing team honored with National Industry Awards
Several members of the Spring Meadow Nursery marketing team were recently recognized with national honors for their outstanding contributions to the horticulture industry, highlighting the team’s ongoing commitment to excellence in promoting Proven Winners ColorChoice shrubs.
Driscoll’s Sweetest Batch blackberries win Good Housekeeping award
Driscoll’s Sweetest Batch blackberries were named a winner in Good Housekeeping’s 2025 Snack Awards.
Remembering Johnny Barnes: A lifelong advocate for North Carolina agriculture and sweet potatoes
The American Sweet Potato Marketing Institute, the U.S. Sweet Potato Council, and the North Carolina Sweet potato Commission including the broader agricultural community mourn the loss of Johnny Barnes, abeloved husband, father, leader, innovator and tireless advocate for North Carolina agriculture. Mr. Barnes, 61, died on July 12, after complications from a recent illness.
Taylor Farms awards more than $650,000 in scholarships
Taylor Farms, North America’s premier provider of ready-to-enjoy salads and healthy fresh foods, proudly announces the awarding of over $650,000 in scholarships through its enhanced annual scholarship program. Taylor Farms awards students in three distinct categories: the Extraordinary Scholarship, the Innovative Scholarship and the Employee Scholarship.
Family Tree Farms expands E.U. and U.K. team with Carla San Martin Burneo and Chris Taylor
Carla San Martin Burneo
New, influential buyers to attend International Fresh Produce Association’s Foodservice Conference
The International Fresh Produce Association will convene the foodservice industry’s most influential leaders at The Foodservice Conference, taking place July 31 to August. 1 in Monterey, CA.
As the leading event for fresh produce in foodservice, the conference will gather key decision-makers, innovators and top buyers for a dynamic three day lineup that includes buyer sourcing meetings, the Fresh Ideas Showcase, the Foodservice Expo floor, networking receptions, a general session by Technomic on major health food trends and more.
National Mango Board partners with Instacart to offer free mangos on National Mango Day
The National Mango Board announced its partnership with