Idaho potato harvest 2025: Top yields, top quality
Picture the perfect conditions for producing Idaho potatoes, and that image would look exactly like the 2025 growing season, reported Travis Blacker, vice president of industry relations and research for the Idaho Potato Commission.
Market Minute: Maximize produce sales with ample asparagus volume
The improved asparagus volume is ready for some exciting advertising support. Peruvian volume is steady for now but will slowly decrease each week. Mexican volume has started to increase with steady shipments and lower markets. The quality is excellent with good color and compact tips. Unlike this past year, extra-large and jumbo sizes will also be available out of Mexico this season. The time to promote is now through February.
From art to algebra: New lessons turn every classroom into a gateway to plant careers
Seed Your Future announced the release of its 2025 cross-curricular career lessons, now available for free download on the organization’s website.Designed for middle and high school educators, the classroom-ready resources help teachers connect core academic subjects — including art, math, business, social studies and English — to real-world careers across the horticulture industry.
CMI Orchards focused on key apple varieties to satisfy consumer demand
Despite a tightening of the overall apple market, several key varieties are continuing to show strong sales gains, according to officials at CMI Orchards, and that could make it more complex for retailers to ensure they have the right mix of product to satisfy consumer demand.Joel Hewitt, the vice president of sales for the fifth-generation, family-owned grower, packer and shipper based in Wenatchee, WA, noted that sales for the 2025 crop came in about 8.4 percent lower than original forecasts. Yet, he said that several key varieties showed strong gains.
Produce innovation a goal of Sprouts local sourcing team
Finding new products for its curious customers is one of the pillars that drive the various procurement teams at Sprouts Farmers Market. While this pursuit might seem more suited for the consumer packaged goods sections of the store, the retailer does have a group of produce buyers devoted to the task.
ARIA tomatoes bring sweet brilliance to stores shelves
ARIA tomatoes are now available in stores bringing elevated flavor to the stage with an inviting glow and showstopping taste. Their radiant sheen and luminous, red finish compliment a refined sweetness within. Every crisp bite is bursting with refreshing flavor, offering pure sweet brilliance, nature perfected.As consumers continue to focus on home cooking, demand is growing for produce that inspires creativity and transforms everyday meals using high quality ingredients.
Sprouts: Deep roots, bright future
While Sprouts Farmers Market was not launched officially until 2002, its roots date back to 1943 when Henry Boney opened a fruit stand in San Diego. Today’s modern iteration of that humble beginning includes 470-plus stores in half the United States with a stated growth rate of close to 10 percent annually, which would double that number over the next decade.
What the 2025–30 dietary guidelines mean for consumers
We know the age-old sentiment: fruits and vegetables are key to good health. Yet despite this understanding, most consumers still fall short of the recommended intake. The release of the 2025–30 Dietary Guidelines for Americans encourages fruits and vegetables to be eaten throughout the day, shifting focus from one-off goals to everyday habits. This underscores why the message Every Time You Eat, Have A Plant remains both relevant and grounded in science.
Ag titan Sergio Cedeño Amador to receive lifetime achievement award
The International Mango Organization has announced that the esteemed agricultural leader Sergio Cedeño Amador will be the recipient of the Lifetime Achievement Award at the upcoming IMO Global Mango Conference in Ponce, Puerto Rico. Scheduled for March 18-20 at the Ponce Plaza Hotel and Casino, the summit will celebrate Cedeño’s five decades of pioneering leadership in the tropical fruit sector.
Mission Produce ready for the big game
The Super Bowl, which takes place on Feb. 8 in Santa Clara, CA, is the single largest avocado consumption event of the year. In fact, the seven days leading up to the big game in 2025 ranked among the strongest avocado sales weeks on record, with retail volume reaching 34.5 million pounds.Needless to say, Mission Produce, a year-round supply of the World’s Finest Avocados, is ready for this year’s matchup.