TUSTIN, CA — Fresh Produce & Floral Council members gathered July 18 for the sold-out 31st annual FPFC golf tournament at Tustin Ranch Golf Club, here. Players enjoyed an 18-hole course, with breakfast provided by Taqueria de Anda and lunch by Messi Burger. After a full day of golfing, players enjoyed a happy hour bar and tacos while FPFC Chair Michael Schutt and tournament Chair Adam Laliberte auctioned off over $10,000 in cash and gift cards for raffle prizes and recognized the winning teams.

Amazon is doubling down on palm recognition across its network of Whole Foods Market stores. As Amazon One, the company’s palm recognition service for identification, payment, loyalty membership and entry — reaches a critical milestone with more than 3 million uses, Whole Foods Market stores are going all in.

As the Peruvian sweet onion season approaches, Keystone Fruit Marketing, a division of Progressive Produce, is ready to provide its expertise and premium-quality Peruvian Mayan Sweets to customers across the United States and Canada.

In 2003, AgroFresh first launched its flagship ripening management solution SmartFresh, a premier ethylene post-harvest management tool for fruits, vegetables and florals. SmartFresh puts the ripening process “on hold” so that softening and over-ripening occur much more slowly, as part of its normal freshness cycle. Since then, AgroFresh has pioneered numerous scientific and commercial applications of SmartFresh to keep produce fresher, longer.

AFE celebrates and thanks the many industry supporters, sponsors and friends who contributed to this year’s annual fundraiser, R.I.S.E. to Support. Over $135,000 was raised in support of the floral industry through the Endowment’s 2023 Campaign.

Fruit World announced the start of its highly anticipated California grape season, delivering a program that provides consistent flavor, variety and a direct line to the farm.