During this busy holiday season, the New York Apple Association is working closely with retailers in customizing the right mix of promotional offerings to drive sales and get New York apples front and center of consumers.

For instance, NYAA created custom single-unit display shippers and signage for stores in addition to providing The Big Flavor, New York State Apple display shippers. 

PRO*ACT expanded its agreement with Vizient, a healthcare performance improvement company, and Provista, a Vizient company, that will change how clients manage their foodservice purchasing and supply chains.

The expanded agreement will enable clients to optimize their produce purchases while leveraging a broad selection of center-of-plate protein providers across PRO*ACT’s extensive distribution network.

The U.S. Department of Agriculture imposed sanctions on five produce businesses for failing to meet contractual obligations to the sellers of produce they purchased and failing to pay reparation awards issued under the Perishable Agricultural Commodities Act.

These sanctions include suspending the businesses’ PACA licenses and barring the principal operators of the businesses from engaging in PACA-licensed business or other activities without approval from USDA.

The following businesses and individuals are currently restricted from operating in the produce industry:

Food Lion executive Greg Finchum, currently executive vice president of retail operations, will assume the role of president in May 2025. The appointment comes after Meg Ham announced that she will retire from the role in May.

The fast-approaching new year is the perfect time for retailers to refresh their produce aisles and captivate shoppers with high-flavor branded organic apples poised for further record-breaking growth in 2025.

Crunch Time Apple Growers, the well-known cooperative comprised of approximately 150 growers throughout New York State, has big plans this holiday season marketing the SnapDragon and RubyFrost apples.