Not every shopper is an organic customer. Some shoppers have to be lured to the organic product and persuaded to want it. That takes skillful education, marketing, merchandising and managing of the category. The more knowledgeable shoppers are about the benefits, the more they will step aboard.

At Shuman Farms, the company is always looking ahead to how it can grow and evolve, and 2025 is shaping up to be a big year.

Brighter Bites is growing its network of strategic partnerships in the southwest Florida market. These collaborations with local produce and logistics partners, community foundations and generous donors are central to the nonprofit’s mission of fostering healthier communities and providing access to fresh, nutritious food and nutrition education to under-resourced families in Lee and Collier County.
 

The opening up of a new dam in northern Mexico has led to more irrigated mango orchards in that area, which has helped Nogales, AZ-based Ciruli Bros. extend the season for the yellow mangos it has been marketing for two decades under the Champagne moniker.

It was a record-breaking month for online grocery sales. According to the most recent Brick Meets Click Grocery Shopper Survey, the online grocery segment jumped 31 percent versus last year, ending February 2025 with $10.3 billion in monthly sales, and more than 80 million households placed one or more eGrocery orders during the month.

The California Fresh Fruit Association began its new fiscal year Monday, March 10, during the Annual Membership Breakfast at the 89th Annual Meeting, which took place at the Ojai Valley Inn.