Sunkist boosts seasonal citrus with Lunar New Year packaging
Sunkist boosts seasonal citrus with Lunar New Year packaging
Sunkist Growers is celebrating the upcoming Lunar New Year with the introduction of its Year of the Horse limited-edition packaging program, part of Sunkist’s annual Lunar New Year initiative, which evolves each year to reflect the zodiac animal and cultural traditions observed around the world. The global program is designed to help retailers bring seasonal relevance and cultural storytelling to the citrus category during the Lunar New Year period.