Jacobs Farm/Del Cabo joins forces with Fairtrasa to market Peruvian Fair Trade-certified organic bananas
Jacobs Farm/Del Cabo is collaborating with Fairtrasa, a Latin American company with extensive experience in Fair Trade growing practices.
Jacobs Farm/Del Cabo, headquartered in Pescadero, CA, has practiced innovative organic growing methods, and has been an organic industry leader for over three decades.
Marina Pace, marketing representative, said the success of the company is rooted in a unique vision for social change and a longstanding dedication to growing premium, flavor-focused produce in an environmentally friendly, ethical and sustainable manner.
PMA Foundation to premier Women’s Fresh Perspectives Conference
Women currently represent only 15 percent of senior management roles in all industries despite studies that consistently show significant benefits to companies with women in leadership roles.
To help produce businesses leverage this competitive advantage, the Produce Marketing Association’s Foundation for Industry Talent will debut the Women’s Fresh Perspectives Conference April 21-23 at the FireSky Resort & Spa in Scottsdale, AZ.
Conservation measures and solar power project show measurable results at CF Fresh
A large solar power project, combined with programs designed to increase energy efficiency, has yielded impressive results for CF Fresh, a leading organic produce marketer based in Sedro-Woolley, WA. A newly completed analysis of both programs shows measurable results in both conservation and energy production over the past five years.
United Fresh sets meetings to shape FSMA rule comments
United Fresh will host a series of stakeholder meetings held in conjunction with the Food & Drug Administration’s public hearings on the proposed Produce Safety Rule and the Preventive Controls for Human Foods Rule. The first will be held Feb. 27 in Washington, DC, immediately prior to FDA’s public meeting Feb. 28 to March 1.
The United Fresh meetings will provide opportunities for fresh produce industry stakeholders to learn about and respond to the proposed rules.
Deborah Yashar joins Awe Sum Organics
Awe Sum Organics, based in Santa Cruz, CA, announced the hire of DEBORAH YASHAR as marketing coordinator on Jan. 14.
In her new position, Ms. Yashar will help to drive the company’s branding initiatives, manage its online presence, and enhance the company’s visibility and reach through strategic marketing, the company press release stated.
LD Logistics growing the produce side of operation
A friend working in the dry freight business introduced Lance Dichter to the transportation industry and the dynamic pace convinced him that the hauling of fresh produce was the area to specialize in.
“I love the fact that at 8 a.m. the rate [on a cross-country load] can be $6,000 and by 6 p.m. it can be 10 percent more, simply because of supply and demand,” he said. “That’s what led me to this phase of the business.”
Tomorrow’s Organics uses proactive approach in sourcing organic produce
“We handle an ever-increasing catalog of organic items, with our largest selling commodities being red, yellow, russet and fingerlings potatoes, lemons and oranges and seasonal specialties,” said Lara Grossman, sales and marketing manager for Tomorrow’s Organics, headquartered in Monterey, CA. A division of FoodSource, it is a C.H. Robinson company.
Chilean Blueberry Committee promotion intensifies, nutrition expert featured
The Chilean Blueberry Committee is redoubling its efforts to spread the positive nutritional message about summer-fresh blueberries by engaging Jonny Bowden, nutritionist and author, in a nationwide promotional effort.
To engage all levels of buyers — from importers, wholesalers, retailers and consumers — the CBC is focusing on communicating the strong nutritional benefits of fresh blueberries as well as their wide availability throughout North America during the winter months.
CDC report bad news for leafy vegetables
Leafy vegetables caused more illnesses than any other commodity from 1998-2008, according to a new study by the Centers for Disease Control & Prevention.
The new report, "Attribution of Foodborne Illnesses, Hospitalizations, and Deaths to Food Commodities by using Outbreak Data, United States, 1998–2008," split up foods into 17 categories and matched them up with outbreak-associated illnesses, hospitalizations and deaths.
Southern Specialties teams with Northeast Produce Sales
Southern Specialties announced that it is teaming with Northeast Produce Sales and Bob McGowan to further expand its presence in the New England area. The two companies will start working together by the end of January.