Ocean Mist Farms' first Frost-Kissed crop of the season is currently being harvested out of its southern growing region in Coachella, CA. These specialty artichokes are shipping now and will be intermittently available throughout the winter. Special petal inserts have been developed to help educate the consumer about the unique condition of these artichokes.

Setton Pistachio of Terra Bella Inc. launched its Pistachio Pub Mix, a new SKU in its innovative line of premium pistachio snacks. Designed to take bar snacks to the next level, this new variety combines Setton Farm’s award-winning Buffalo Wing Seasoned Pistachio Kernels, crunchy ranch corn nuts, honey roasted sesame chips and hickory almonds for a savory and bold-flavored experience.

Mountain View Fruit Sales, a leading producer of premium peaches, announced the launch of an exciting social media giveaway to celebrate the Pantone Color of the Year — "Peach Fuzz." The Pantone Color Institute has declared this velvety, gentle peach tone as the color that captures our collective desire to nurture ourselves and others, enriching mind, body and soul.

For the first time ever, the Idaho Potato Lovers retail display contest will award three grand prizes in 2024: Each lucky random sweepstake winner will take home a high-end Traeger meat smoker and complete smoking kit, perfect for backyard get-togethers featuring Idaho spuds.

RubyFrost apples and American Kitchen Cookware have joined forces to start the new year with an exciting collaboration. The New Year’s Refresh Giveaway offers participants the chance to win a prize package of RubyFrost apples and an American Kitchen cookware set.

For the fifth year running, Fresh Express invites consumers to commit to the #FreshIntentions Challenge, a 30-day online and social campaign that helps support wellness intentions for the new year. By providing daily inspiration, information and incentives, Fresh Express is making it easier for consumers to make healthy choices and achieve their 2024 goals.