Retail revolution: Consumer study highlights high demand for branded apples
Retail revolution: Consumer study highlights high demand for branded apples
In April 2024, CMI Orchards partnered with Category Partners to conduct a comprehensive study aimed at understanding consumer preferences and perceptions of apple varieties. The results are clear: high-flavor branded apples — Ambrosia Gold, EverCrisp, JUICI and Kanzi — outperform their mainstream counterparts in blind taste tests.