California has been pummeled by several atmospheric river events over the past two to three weeks. The resultant floods in the Salinas Valley, which accounts for roughly 80 percent of the nation’s vegetable production from April to early July, are expected to lead to product shortages and high markets in the spring, according to Markon.

Atmospheric rivers are concentrated streams of water vapor originating over the Hawaiian tropics, ranging about 100 to 250 miles in width and follow a tight path toward western North America.

Whole Foods Market CEO Jason Buechel unveiled Whole Foods Market’s 10-year vision to lead the company into the future, calling it Growing with Purpose, during the grocer’s first quarterly town hall meeting of the year.

Whole Foods Market continues to grow — now at 534 stores across the U.S., Canada and U.K. — most recently adding its One Wall Street store in New York.

When Crystal Valley Foods, headquartered in Miami, wanted a new advertising campaign to position the company as a contemporary, fresh, leading brand with a strong value proposition, it turned to the marketing and branding experts at Moxxy Marketing.

As an anchor tenant on the Detroit Produce Terminal, Riggio Distribution Co. is a trusted, full-service, fresh produce distributor and wholesaler, servicing the entire Midwest from its home base.

While D’Arrigo New York, based at the Hunts Point Terminal Market in the Bronx, has been working with apples since its beginnings, in the early days, the company focused exclusively on eastern apples, whereas now, it’s expanded to apples from all over, and is a major powerhouse distributor.

What produce item is long, cylindrical, heavily netted and popular with consumers? If you guessed the Russet Burbank potato, you were correct. It became the most extensively farmed potato variety in the United States, especially in Idaho.