Bako Sweet continues to outperform the sweet potato category in both dollar and volume growth, according to Circana data. The sweet potato brand is helping retail partners achieve Thanksgiving-level numbers well outside traditional peak season — thanks to bold merchandising and high-performing value-added offerings.

The cooler temperatures along with a heavy marine layer and drizzle look to continue in the Salinas Valley as we move through May. The cooler temperatures continue to slow down growth rates while increasing mold, mildew and disease pressure in these stands. Some acreage in the valley is showing disease pressure impacting yields as growers disk some affected fields.

The Pasadena Showcase House for the Arts includes 12 Star Roses and Plants rose varieties in the 2025 design. This marks the 60th anniversary of the home and garden design event.

Equitable Food Initiative launched an awareness campaign for Farmworker Women’s Health Week, spotlighting the unique health challenges faced by women in the agricultural workforce and promoting resources that empower them to take charge of their physical, mental and emotional wellbeing.

Honeybear Brands' fresh-picked 2025 apple crop from Chile has arrived. With popular varieties like Honeycrisp and the exclusive Pazazz now reaching U.S. retailers, consumers can enjoy flavorful, fresh apples throughout the spring and summer seasons.

The 2025 Michigan asparagus season is officially under way, bringing thick, tender spears with exceptional flavor to market. Growers across the state are reporting excellent quality, just in time for consumers looking to incorporate fresh, locally grown vegetables into their meals.