The holiday promotional season is just ahead. Your holiday ad program more than likely will include the usual items such as sweet potatoes, broccoli, mushrooms, grapes, celery, Russet potatoes and other festive favorites.

Monthly online grocery sales experienced a dramatic acceleration in November, with total sales surging 29 percent year-over-year to finish the month at $12.3 billion, according to the Brick Meets Click Grocery Shopper Survey, sponsored by Mercatus. eGrocery’s strong performance in November 2025 was driven mainly by higher order frequency, increased use of multiple receiving methods, and higher spending rates, which helped eGrocery account for a larger share of total grocery spending compared to last year.  

As retailers look to drive repeat visits and build baskets this holiday season, Frieda’s is encouraging partners to take a closer look at growing opportunities within multicultural produce.

Christmas is a key moment when many Hispanic shoppers seek ingredients for meaningful family traditions, including classic dishes such as ponche navideño. When these items are merchandised with intention and an eye toward convenience, retailers signal that they understand what matters most to the communities they serve.

The seventh Eastern Produce Council Leadership Class capped its 2025 program with a series of professional development opportunities at the New York Produce Show and Conference from Dec. 2-4.

“The trade show and conference offer a perfect conclusion to our year of networking and education,” said Susan McAleavey Sarlund, EPC executive director. “The learnings and connections the class has made will continue with them well into their future careers.”

Holiday meals, game-day spreads, and New Year wellness resets all have one thing in common: sweet potatoes. As shoppers reach for comfort foods and nutrient-packed staples, Sand Candy Sweet Potatoes deliver the versatility, flavor, and value retailers need during the busiest stretch of the year.

A Seasonal Staple with New Year Staying Power

Albertsons Cos. Inc. today launched its fourth annual Albertsons Cos. Innovation Launchpad Competition, inviting emerging and innovative brands to apply for the opportunity to showcase their products on a national stage. Selected finalists will present live at the Natural Products Expo West in Anaheim, CA, on March 3.