Mexico major component in Prime Time's bell pepper program
Mexico major component in Prime Time's bell pepper program
Prime Time Sales LLC. in Coachella, CA, exclusive sales agent for Prime Time
International, also in Coachella, is in the bell pepper business year round, with
production in both California and Mexico.
The Mexican share of the company's volume has been expanding, and now "we actually have greater production in Mexico than we do in California, so it is a huge part of our program," said Mike Aiton, director of marketing. “Probably last year would be the first year when the scale kind of tipped.”
The Mexican share of the company's volume has been expanding, and now "we actually have greater production in Mexico than we do in California, so it is a huge part of our program," said Mike Aiton, director of marketing. “Probably last year would be the first year when the scale kind of tipped.”