The upcoming kiwifruit season has the potential to be a year of strong growth across all kiwifruit offerings this year, with Zespri expecting to ship around 193 million trays of kiwifruit to markets around the world.

While still early in the season, Zespri’s latest supply estimate reflects the positive growing conditions seen across New Zealand in recent months. This season’s crop will be a significant increase on the 133 million New Zealand trays shipped last season and alsoup on the 175 million trays shipped in 2021.

Zespri ended the 2023 season on a high note, with its SunGold generating double-digit growth in both dollars and volume. Zespri has helped propel the kiwifruit category, outpacing the total fruit department growth rate by seven points.

In observance of World Kiwifruit Day, Dec. 21, Zespri is calling for all forward-thinking visionaries, disruptors, dreamers and darers to apply to its newly launched innovation funding initiative, ZAG.

Continuing to ramp up its volume of the red kiwifruit since bringing it to North America a decade ago, Red Passion, a leading grower, marketer and distributer of fresh produce from around the world, looks toward further expansion of this colorful and flavorful fruit. 

One of the mainstays of the Hunts Point Terminal Market in the Bronx is A.J. Trucco, which first opened its doors 56 years ago.

The company’s retailers and partners are serviced by its sister company, Trucco Inc., out in Vineland, NJ, where there is a dedicated 75,000-square-foot state-of-the-art refrigeration and packaging facility. Trucco also offers 2,500 pallet positions, superior environmental, high-efficiency tech and brand-new advanced packing machinery, making the facility one of the most advanced on the East Coast.

Zespri is taking its Taste the Obsession consumer campaign to a whole new level by offering consumers a chance to win a trip to New Zealand to visit the company's orchards and meet its passionate kiwifruit growers.

The lucky recipients of Zespri’s sweepstakes can learn first-hand why Zespri SunGold kiwifruit is a winner of the Good Housekeeping Healthy Snack award for the third year.