With a new hire handling its sustainability effort, including food safety and ethical certifications at the grower level, GLC Cerritos Inc. is poised for solid growth as it moves into its third season as the U.S. based sales firm for Grupo Aguacatero Los Cerritos.

The U.S. avocado marketing situation has been a bit unsettled through spring and summer as buyers and sellers had to deal with several unanticipated curveballs.

Though the U.S. market remains the primary focus for the marketing and distribution of its avocados, Oxnard, CA-based Mission Produce sees plenty of opportunities for growth in other parts of the world.

Mission Produce Inc. released insights on the thriving category performance of organic avocados in the U.S. ahead of the Organic Produce Summit in Monterey, CA, July 10-11.

The Giumarra Cos. expanded its organic avocado program tailored for grocery retailers and foodservice operators. The company will feature organic avocados at the upcoming Organic Produce Summit in Monterey, CA.

“We are delighted to announce the expansion of our organic avocado offerings to better serve our customers,” said Bruce Dowhan, senior vice president for the Giumarra Cos. “With increased supplies from California and Mexico, we are meeting the rising consumer demand for both bulk and bagged organic avocados of various sizes.”

The California Avocado Commission represents California’s roughly 3,000 avocado growers who produce avocados on more than 50,000 acres in the state, with an annual average farm-gate value of $367 million (based on 2018-23 crop values). It is the commission’s position that the continuation of the current U.S./Mexico Operational Work Plan (OWP) is essential.