California table grape season arrives early
California table grape season arrives early
Pretty Lady Vineyards is welcoming the start of the California table grape season earlier than normal, giving retailers the opportunity to bring fresh California-grown grapes to shoppers ahead of schedule.
The early start means retailers can capitalize on strong summer demand and build excitement around the season’s first premium varieties, including Sugar Drop, Ruby Rush and FlavorCrush grapes. Known for their exceptional sweetness, crunch and eye-catching appearance, these varieties help create impactful displays and drive impulse purchases throughout the produce department.