The Ugly Co. opens new fruit-processing plant
The Ugly Co. opens new fruit-processing plant
The Ugly Co., a farmer-led producer of upcycled dried fruit snacks, opened a new fruit processing plant in Farmersville, CA. The facility represents a significant milestone in the company's mission of providing nutritious snacks sourced from funny-looking but perfectly edible fruit that would otherwise be thrown out.
Furthering its growth momentum and solidifying its mission, The Ugly Co. also unveiled new packaging that will better illustrate its brand story and clearly define its products.