This season, California avocado growers will take center stage in the California Avocado Commission’s “Voice of the Grower” consumer marketing ads, an evolution of the award-winning “What’s Inside a California Avocado” campaign. By integrating the voices and the personal experiences of growers into the storytelling narratives established in the 2025 campaign, the commission will deepen consumers’ desire for premium California avocados and reinforce what makes California avocados special — the local growers who nurture the harvest with great care.

Associated Wholesale Grocers Inc. has moved its AI-powered meal planning and shopping assistant — SmartMeals — from pilot to wide-scale deployment.

JJ Fleeman will depart from his role as CEO of Ahold Delhaize USA, effective end of June 2026, to pursue another career opportunity.  

Beacon impatiens colors arriving this spring add fresh hues and mixes that bring a refined, cohesive feel to shaded gardens and containers.

Curb appeal that looks intentional and feels authentic doesn’t rely on filters or editing — it relies on plants that perform consistently. Beacon impatiens from PanAmerican Seed deliver dependable results in the shade, with vibrant color for porches, patios and landscapes.

More than five million trays of Zespri’s RubyRed kiwifruit will soon be available for consumers across 16 markets this season.

The increased volume, up from 3 million trays last year as more orchards produce commercial volumes of fruit, will see consumers in Australia, Vietnam and Canada able to enjoy the sweet berry-like taste of Zespri’s RubyRed kiwifruit for the first time.

Natalie’s Orchid Island Juice Co., part of the Perricone Farms family, launched its new carrot juice – a freshly handcrafted juice that joins the brand’s expanding lineup of premium, non-citrus offerings. The new carrot juice is now available at all Wakefern/ShopRite locations across the Northeast and Mid-Atlantic and will be coming to additional grocery partners in the weeks ahead.