Prime Time Produce, Grimmway Farms, Cal-Organic Farms and Tasteful Selections have partnered to launch #NourishTheMoment, a spring campaign celebrating nutritious produce as the centerpiece of spring gatherings.

Rolling out across social media today, the collaborative campaign will feature seasonal recipes, influencer-driven content and entertaining inspiration designed to encourage consumers to bring vibrant, fresh produce to the center of their spring tables. A giveaway inviting followers to join the conversation and celebrate the season will be announced on March 23.

March 31, dubbed Cesar Chavez Day in 2014 by then President Barack Obama, was supposed to be a celebration. A celebration of Cesar Chavez, who was president of the United Farm Workers Union, which he co-founded ​in 1962 and who did more for farm workers than perhaps anybody in the history of this country. 

Grimmway Produce Group announced that current President and CEO Jeff Huckaby will transition to a new role effective March 23.  Huckaby, who has been the company’s chief executive since 2016, will focus all of his time on GPG’s farming operation as chief agricultural officer.

Mission Driven Distributors LLC, operating out of Houston, TX, has posted a $50,000 surety bond with the U.S. Department of Agriculture.

Pursuant to the Perishable Agricultural Commodities Act regulations, the company was required to post the bond following its principals’ involvement in bankruptcy. The company posted the bond as a prerequisite to obtain a new license to operate in the produce industry.

At its recent meeting in San Miguel de Allende, Guanajuato, Mexico, the Mushroom Council welcomed one new board member and elected its officers for 2026. The nine-member council is composed of eight domestic growers and one importer representing four regions. The program’s purpose is to maintain and expand existing mushroom markets and uses. The newly elected board member is Ed Wuensch (Region 2); Michael Stephan of Monterey Mushrooms (Region 1) was reappointed for a second term.

Newly elected officers are:

Trinity Fruit Co. has launched Peaches for Pink, a 2026 summer peach campaign developed in partnership with the Breast Cancer Research Foundation. The initiative will debut during the 2026 California stone fruit season and feature pink ribbon-inspired promotional packaging on Trinity’s Farm2You two-pound peach pouch bags, combining peak-season flavor with meaningful impact.