SunFed continues to expand sales force
SunFed continues to expand sales force
As SunFed gears up for the 2014 season, it continues to add to its sales staff. Kevin Partida joined the team Aug. 25, giving Sunfed its first California office. Partida brings close to 20 years of experience to the team. 
The SoCal location will allow him to work closely with West Coast retailers, wholesalers and food service operators.
“As Sunfed continues to add new acreage and expand its lineup of Perfect Produce we need two things: to find stellar, experienced sales people to compliment our already strong staff; and to be closer to the customer," SunFed's Matt Mandel said in a press release. "Kevin was an easy choice given his long history in produce and his impressive record of accomplishments building customer programs. We are extremely excited to have him join SunFed."
“It is an honor to be working for Danny and Matt Mandel and joining such a strong team that they have put together," Partida said in the release. "I cannot think of a better time to be joining SunFed. Their reputation for world-class quality in growing and packing is second to none. The buyers and retailers know of that quality and now with the push to reach out to the consumers thru new packaging, and exciting new varieties; I look forward to being part of the SunFed future; it’s looking pretty bright."
With the addition of Partida, SunFed now has offices in Rio Rico, AZ, as well as Southern California and New Jersey.