CMI Orchards focused on key apple varieties to satisfy consumer demand
By
Seth Mendelson
CMI Orchards focused on key apple varieties to satisfy consumer demand
By
Seth Mendelson
Despite a tightening of the overall apple market, several key varieties are continuing to show strong sales gains, according to officials at CMI Orchards, and that could make it more complex for retailers to ensure they have the right mix of product to satisfy consumer demand.
Joel Hewitt, the vice president of sales for the fifth-generation, family-owned grower, packer and shipper based in Wenatchee, WA, noted that sales for the 2025 crop came in about 8.4 percent lower than original forecasts. Yet, he said that several key varieties showed strong gains.