California Giant Berry Farms launches Sweet On Sports promotion
California Giant Berry Farms launches Sweet On Sports promotion
WATSONVILLE, CA -- California Giant Berry Farms is teaming up with two heavy hitters -- the Major League Baseball Player Alumni Association and the Tennis Channel -- for a Sweet on Sports promotion this spring.
The retail promotion includes separate programs featuring each partner for a total of 20 weeks. Sweet on Sports supports the healthy, active lifestyle consumer message that California Giant said it promotes through its full line of berries.
The retail promotion includes separate programs featuring each partner for a total of 20 weeks. Sweet on Sports supports the healthy, active lifestyle consumer message that California Giant said it promotes through its full line of berries.