Viva Fresh gives Exp. Group platform to showcase growth in Texas
By
Chris Koger
Viva Fresh gives Exp. Group platform to showcase growth in Texas
By
Chris Koger
At the Texas International Produce Association’s Viva Fresh expo, Exp. Group will be showcasing dozens of its Rosita brand fruits and vegetables grown in Mexico, as well as an expansion in South Texas.
The North Bergen, NJ-based company will be focusing on big news for its Texas division: a fast-approaching move to a new facility in Pharr. Business at the current facility, which opened in September 2023 in McAllen, rapidly outgrew the space, said Anthony Serafino, Exp. Group president.