POM Wonderful, the worldwide leader of California-grown pomegranates and the No. 1 pomegranate juice in North America, launched its nationwide campaign, “Real Life is Scary: Protect Yourself With POM.”

Duda Farm Fresh Foods, a leading grower of fresh celery, radish and corn, is reaching consumers this fall with its new “Celery-Brate Tradition” sweepstakes. Through this consumer promotion, Duda Farm Fresh Foods aims to drive demand for fresh celery by increasing shoppers' awareness of celery's versatility and flavor-enhancing benefits in dishes from breakfast to dinner.

Goldenberry Farms, a grower, packer and shipper of high-quality fruit based in Miami, has announced a new sales and volume record with its fall-season themed “Scarily Good” fruit lineup.

The themed lineup was made available to retailers for pre-order in June and launched Sept. 5, which includes special packaging for tropical berries, “Sweet and Spooky RAMBOOS,” blood oranges, red dragon fruit, and loose “spikey” rambutan.

Retailers are offered complementary merchandising and assistance with local promotions.

Just in time for National Guacamole Day on Sept. 16 and in celebration of the kickoff of the Division I college football season, the makers of the Wholly Guacamole brand — the ultimate game-day dip — are giving college football fans a reason to cheer louder than ever. The makers of Wholly Guacamole foods are giving one lucky fan a shot at guacamole glory with a national sweepstakes that’s worth a whole lot of green — a package valued at $10,000 and a year’s supply of Wholly Guacamole products.

Green Giant announced several fall 2023 innovations, including the expansion of its popular Green Giant Restaurant Style sides and Green Giant Riced Veggies lines, along with an exciting new veggie-based release: Green Giant Dino Veggie Tots. In total, nine new products will be available in the freezer aisle at select grocers nationwide this month.