Wonderful Pistachios partners with French athletes for new campaign
Wonderful Pistachios partners with French athletes for new campaign
Wonderful Pistachios partnered with three French athletes as part of a new campaign "And you, how do you crack?" This initiative aims to inspire French consumers to make healthy food choices as part of regular physical activity. It will be promoted by fencer Sara Balzer, basketball player Evan Fournier and boxing champion Estelle Mossely.
The Canadian Produce Marketing Association, the International Federation for Produce Standards and the Global Coalition of Fresh Produce have named the speakers who will lead discussions around sustainability challenges for the produce industry at the upcoming International Sustainability Summit, on Friday, April 26, in Vancouver.