With a wink to retail, Volm focuses on packers when creating packaging
By
Seth Mendelson
With a wink to retail, Volm focuses on packers when creating packaging
By
Seth Mendelson
While creating a product that is ideal for the retail level is extremely important, officials at the Volm Companies really want to focus on producing packaging with the packer in mind.
“Yes, we want to create a package that is ideal at the retail level, but first you have to get it there,” said Marsha Pozza, the Antigo, WI-based company’s director of marketing and communications. “This is where our experience and knowledge of the packing line equipment comes in. Not only do we manufacture the bags, we make the equipment that runs on.