Town hall meeting weighs pros and cons of mandatory promotion board
Town hall meeting weighs pros and cons of mandatory promotion board
MONTEREY, CA -- Should a national fruit and vegetable board be formed, funded by mandatory assessments on producers, to encourage Americans to increase their consumption of fruits and vegetables?
If so, who should pay the assessments? How much should the assessments be? How much funding would it really take to move the needle? What are the prospects of obtaining matching funds from government grants? Should the primary objective of such a board be to improve public health or to improve the profitability of the industry?
If so, who should pay the assessments? How much should the assessments be? How much funding would it really take to move the needle? What are the prospects of obtaining matching funds from government grants? Should the primary objective of such a board be to improve public health or to improve the profitability of the industry?