IFPA State of the Industry shines light on AI, sustainability, consumer trends
IFPA State of the Industry shines light on AI, sustainability, consumer trends
Citing a host of challenges facing the global fresh produce and floral community — ranging from geopolitical tensions, extreme weather events, consumer health trends, emergent technologies like generative AI and more — International Fresh Produce Association CEO Cathy Burns emphasized action and advocacy as the vehicles through which the organization and its members will overcome these hurdles together in the second annual State of the Industry address at the 2023 Global Produce & Floral Show in Anaheim, CA.