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Veteran onion grower set to market New Mexico crop

New Mexico onions are very popular and often sought after during the summer months, and Chris Franzoy is returning to his family’s farm, Billy the Kid Produce, to sell this year’s crop via a new marketing entity called Legacy Fresh LLC.

Franzoy, a fourth-generation farmer whose family operates Billy the Kid Produce in Deming, NM, along with his wife, Tammy, recently launched Legacy Fresh LLC to serve as the marketing arm of Billy the Kid.

“Farming onions is in our blood; it’s where my heart is and I’m excited to be back selling onions again,” said Franzoy. “My dad Billy oversees the operation, and my brothers Mark and Brian manage the farming/harvesting while Justin manages the packingshed. In total, we farm about 3,000 acres and it’s truly a family business. We may not always get along or agree on things, but we are thankful that we get to work together every day.”

Franzoy said the farm and packing operation can supply all sizes and colors of onions, including Hatch Valley Sweet onions, to both foodservice and retail markets. The company has the capacity and versatility to pack multiple sizes and colors, and its modern packing system can safely and accurately pack up to 30 full truck loads on a daily basis.

“Our mission is simple,” said Franzoy. “We strive to serve our customers well by providing good quality produce while being good stewards of the land through new regenerative farming practices and incorporating sustainable packaging into our program. Most importantly, we also want to recognize and support our employees for all their hard work.

“Please reach out to us,” he added, “we would love to hear from you and please support American agriculture — farmers need you!”

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May 16, 2025
The recent announcement that the U.S. Department of Commerce plans to withdraw from the 2019 agreement suspending the antidumping investigation on fresh tomatoes from Mexico has prompted reaction… Read More

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