Partnership for a Healthier America, the American Frozen Food Institute and Instacart released the findings of an innovative pilot program that successfully expanded access to fruits and vegetables for families with lower incomes by including frozen produce as an option. Conducted as an extension of PHA’s flagship Good Food at Home program, the pilot was supported by AFFI and delivered via Instacart in Chicago, Philadelphia and Baltimore.

The new season 2025 domestic crop of ENVY apples is now landing in grocery stores across the United States and Canada. This year’s launch also marks a significant milestone: the first-ever ENVY apple harvest from New York state, expanding the brand’s regional reach with locally grown premium ENVY apples. 

Cultivated with care by expert growers, the New York crop joins the exceptional fruit from Washington.

Little Bear Produce, an Edinburg, TX-based grower-shipper known for delivering fresh, high-quality vegetables, has launched a specially grown teen spinach designed not just for salads, but for the pan, the pot and the blender.

The Idaho Potato Commission appointed three new commissioners — Scott Mickelsen, Doug Ruff and Brad Russell — who were officially sworn in Oct. 22.

Together, they bring a wealth of experience and deep ties to Idaho’s potato industry, continuing IPC’s long-standing commitment to promoting and protecting the world-famous Grown in Idaho seal.

Blue Banner Co.’s new packing and shipping brand, Goody, stepped boldly into the spotlight at IFPA’s Global Produce & Floral Show backed by 75 years of expertise.

Amy Trask, former CEO of the NFL’s Raiders and current CBS Sports analyst, was the keynote speaker at the International Fresh Produce Association's Women's Fresh Perspectives Breakfast, held Saturday, Oct. 18, during the Global Produce & Floral Show in Anaheim, CA. Trask was the NFL’s first female front office executive. She provided insights on how to succeed in a male-dominated business.