North American participation at Asia Fruit Logistica trending upward
North American participation at Asia Fruit Logistica trending upward
Asia Fruit Logistica 2014, Sept. 3-5 at Hong Kong’s AsiaWorld-Expo Center, is shaping up to be an even bigger and better show than last year's record-setting event.
With around five months to go before the doors open, exhibitor registrations have already equaled last year’s levels, with companies from 32 countries signed up to showcase their products and services. With the sold-out USA Pavilion and first-ever Canada Pavilion, the North American participation at this year’s Asia Fruit Logistica, is headed toward being the largest ever.
“Asia Fruit Logistica is the produce show for Asia, and since our organization’s focus is on international markets, we need to be here,” Rebecca Lyons, international marketing director of the Washington Apple Commission, said in a press release. “Asia Fruit Logistica also provides an excellent platform for our shippers to meet one-on-one with Asian receivers.”
Asia Fruit Logistica is Asia’s leading trade show for the international fruit and vegetable business, where high-level industry professionals from across the world and throughout the supply chain meet. A record 6,536 buyers and trade visitors from 64 nations poured through the doors of Asia Fruit Logistica 2013 and the visitor survey results again underlined the high quality of the attendees, with 89 percent of them being closely involved in their companies’ purchasing and decision-making processes.