NoKota Packers Inc. joins Fresh Solutions Network LLC
NoKota Packers Inc. joins Fresh Solutions Network LLC
NoKota Packers Inc. has joined Fresh Solutions Network LLC, a partnership of multi-generational potato and onion companies committed to driving profitable category growth through innovative marketing, category management and operational solutions.
Fresh Solutions Network LLC, established in 2010 by Sterman Masser Inc., Michael Farms Inc., and Basin Gold Cooperative Inc., brings added value to the Network Partners and their customers through consumer-driven marketing solutions, including category management, product and packaging innovation, brand strategy, advertising, promotion, consumer insight, merchandising and other programs designed to drive purchase and consumption of potatoes and onions. Since its inception, the Network has grown with the addition Green Thumb Farms Inc., Red Isle Potato Growers Ltd., and now NoKota Packers. Inc.
"We are excited to be able to offer our customers this added level of service and about what it can mean for their business," Steve Tweten, president of NoKota Packers, said in a press release. "Now, in addition to providing our customers with high-quality red potatoes from the Red River Valley growers dedicated to our packing and sales operations, NoKota Packers can offer a complete potato category assortment that will satisfy shoppers on a year-round basis. Plus, the strategic category management support, innovation and other marketing programs available through Fresh Solutions Network LLC will help drive shopper satisfaction and strengthen total potato category performance."
"We are very pleased that NoKota Packers has joined Fresh Solutions Network," Sherrie Terry, president and chief executive officer of Fresh Solutions Network, said in the press release. "Their strategic location in the Red River Valley, recognized quality and service, and organizational culture are a perfect complement to the Network value proposition. We look forward to helping them leverage the value-added marketing, category management and innovation solutions offered by Fresh Solutions Network to help them grow their customers' business."