Retail dietitians: The produce industry’s ally for driving demand and consumer trust
By
Katie Calligaro, IFPA's director, marketing and communications
Retail dietitians: The produce industry’s ally for driving demand and consumer trust
By
Katie Calligaro, IFPA's director, marketing and communications
At first glance, the fresh produce industry and retail dietitians may seem to be operating in separate worlds. One operates at the scale of global supply chains, logistics and category sales. The other connects directly with consumers in the aisles, guiding them toward healthier choices.
As the produce industry prepares to gather in Anaheim for the 2025 Global Produce & Floral Show, Bland Farms is bringing a clear message to the table: innovation drives growth.
