Everything at Costco Wholesale, including its produce section, revolves around its simple mission statement “to continually provide our members with quality goods and services at the lowest possible prices.”

Little Leaf Farms is teaming up with the Internet's favorite fitness pop star, The Fitness Marshall, to help fans shake their way to fresher, better salads in the new year.

The National Watermelon Association will hold its 110th annual convention Feb. 19-22 in Austin, TX, bringing together a membership that is passionate about and dedicated to its namesake fruit.

Bryan Barsness, a seasoned leader with a wealth of experience in agriculture, food technology, and business operations, has been appointed business development director at Prophet. In his new role, Barsness will drive continued growth and innovation for Prophet ERP’s cutting-edge solutions tailored to the produce and agricultural industries.

How can produce marketers discover the best ways to communicate the appeal of fruits and vegetables to boost sales and grow consumption? Only at the Consumer Connection Conference, where produce marketers will network and learn from dozens who influence consumers’ purchasing decisions every day. Hosted by The Foundation for Fresh Produce, the Consumer Connection Conference will be held April 28-30, 2025 in Dallas, TX. 

Michael Maxwell, president of Procacci Bros., is retiring after an extraordinary 43 years of dedicated service. A true pillar of the Procacci family of companies, Maxwell’s impact is immeasurable.