Arizona's winter gold: A century of lettuce and specialty crop success
By
Robert Medler, Western Growers director of Arizona government and external affairs
Arizona's winter gold: A century of lettuce and specialty crop success
By
Robert Medler, Western Growers director of Arizona government and external affairs
When people think of Arizona, they often picture a vast desert landscape—but over the past century, the state has quietly become one of America’s top producers of specialty crops, especially winter vegetables. Central to this story is lettuce, a crop that turned Arizona into a major agricultural power and transformed rural economies across the state.
The Wholesale Florist & Florist Supplier Association has officially opened registration for its 2026 Development Experience (DevX), taking place July 28-31 in Atlanta.