HilverdaFlorist and DIEM Breeding, the Italian breeder of Hibiscus Rosa Sinensis, have announced a strategic partnership for the worldwide sales of Hibiscus series D-Tahiti. In this partnership, HilverdaFlorist will take on the cutting production and commercial activities, while DIEM Breeding will focus on the further breeding of this high-quality Hibiscus line.

The key, said Bill Nardelli, Sr., is to encourage repeat purchases.

That is what officials at Nardelli Lake View Farms strive to do with every one of their 80 or so commodities they produce at its Cedarville, NJ-based operation.

NNZ Inc., a global leader in packaging solutions, has been named one of just nine companies selected to participate in the 2025 cohort of the Fresh Field Catalyst Accelerator, an innovation program powered by the International Fresh Pr

The California Avocado Commission board of directors has promoted Ken Melban to be the organization’s president. Melban joined the commission in 2011 as director, issues management. In 2015 he was promoted to vice president, industry affairs and has served as vice president of industry affairs and operations, as well as co-executive leader of the organization since late 2023.

Watermelons, cantaloupes and honeydews are the dominant melons in demand by consumers. Other melon varieties add to the line and help make up an attractive display for customers to choose in the produce department.

The imported melons are finished and are transitioning to the new crop of cantaloupes and honeydews out of California, Arizona. Florida, Texas and Mexico.