Chiquita has been recognized as one of America’s Most Loved Brands 2025 by Newsweek and Plant-A Insights Group. Newsweek and Plant-A Insights Group recognized the most loved brands in the United States by conducting a large-scale study based on an in-depth survey of 24,000 American consumers, the collection of over 359,000 brand reviews and followership data across social media platforms and in-depth analysis of sentiment data on brands.

Pacific Trellis Fruit introduced a new line of premium melons: Dulcinea Pure Perfection melons. This collection of high-flavor, high-quality melons is designed to elevate the consumer eating experience with exceptional sweetness, texture and juiciness.

Raley’s recently celebrated its donation of a Captain Planet Foundation Project Learning Garden to Alyce Taylor Elementary School in Sparks, NV. A third-grade class installed the learning garden by renovating existing garden beds, filling them with organic soil and planting a variety of vegetables and herbs. 

Fresh Express has launched its most expressive campaign yet with Express Yourself — a national, multi-platform brand initiative designed to celebrate individuality, spark creativity and reimagine salads as a personal canvas for self-expression.

In late 2024, Superfresh Growers launched a new organic packaging line to attract families, find homes for smaller apples and share its passion for sustainable farming.

The 10th annual Viva Fresh Expo was a rousing success featuring a completely sold-out show floor that drew 2,760 attendees, including 438 buyers. The event was a testament to a decade of progress and purpose, and attendees were met with high-energy networking, vendor showcases, product tastings and the many acknowledgments of the growers, retailers and industry leaders whose vision and dedication have built the foundation of Viva Fresh.