The Northwest cherry region has faced some challenges, from warm winters to periods of spring frost. However, Superfresh Growers has adjusted accordingly, setting the stage for what is expected to be a fruitful season. This is in part due to Superfresh’s geographically diverse orchards spanning Oregon, Washington and Montana. 

U.S. Customs and Border Protection officers at the Pharr International Bridge cargo facility intercepted $14.7 million worth of alleged methamphetamine concealed in a commercial trailer.

Nickey Gregory, founder of Nickey Gregory Co., dedicated more than four decades of his life to the wholesale produce business. He was a mentor, leader, friend and a steady hand to many across the Southeast and throughout the industry. Mr. Gregory’s influence can be felt at every level of the supply chain, in the customers he served, the growers he stood beside, the partners who came to rely on him and the team he built and inspired every day.

Oppy is heading into the 2026 Northwest cherry season with a sense of optimism, even as the industry navigates a lighter crop estimate and some early frost impacts. Jon Bailey, who leads Oppy’s cherry category, said the company feels good about the season overall. 

After a successful import season and an unusually early start in Mexico, GrapeCo Farms is ready for what could be one of the earliest California grape seasons the company has seen in years.

“The import season performed better than expected overall,” said Jared Lane, co-owner of GrapeCo Farms. “While there was some heavier supply in the middle of the season, the market remained active with solid movement and stable pricing overall.”

FirstFruits Farms is excited to begin the 2026 cherry season, and strong returns the past few years have positioned it well within its buyer network. The company is entering the season with a sharp focus on fruit quality, and with minimal overlap during the California season, Washington cherries are set to enter the market in an advantageous position. Chuck Zeutenhorst, president of FirstFruits Marketing, said the team is ready to hit the ground running.