Crystal Valley Foods launched its newly redesigned website and a bold new logo. The updates mark a significant step forward in the company’s commitment to innovation, accessibility and brand evolution.

Fresh Express unveiled a refreshed brand identity, signaling a new era for the category leader. With a modernized logo, thoughtfully redesigned packaging and a strategic vision rooted in fresh quality, taste and health, Fresh Express is reaffirming its position as a salad expert and setting the stage to connect with a new generation of salad lovers.

Trinity Fruit Co. has added a new flavor to its Squeezed Juice brand lineup, Cranberry. This unique refrigerated cranberry juice is a premium blend of 100 percent pomegranate juice and cranberry juice with no added sugar, no artificial flavors, no water added and never from concentrate. 

This flavor is now available in seven- and 11-ounce single-serve bottles, as well as 32-ounce multi-serve bottles.

A Georgia farmer named Mose Coleman accidentally discovered a sweet onion variety in the 1930s. Since then, Georgia's sweet onion production — and popularity — has grown. The Vidalia Onion Act passed in 1986 and a trademark was granted for the name. The Vidalia onion became Georgia’s state vegetable in the 1990s.

The organic produce industry’s most influential voices will share insights at Organic Produce Summit 2025, a two-day event specifically designed to bring together organic fresh produce growers, shippers and processors with retailers and buying organizations from across North America. 

The ninth annual event will be held July 9-10 at the Monterey Conference Center in Monterey, CA. Attendees will learn how to sharpen their business strategy and stay ahead of what’s next.

Quality Peruvian avocados will be plentiful for U.S. consumers starting in early May and remain available in promotable volumes throughout the summer. Index Fresh, a global leader in fresh avocados, said its Peruvian avocado programs will start earlier this year due to higher volumes grown in ideal weather conditions. Peru’s avocado industry has been on a growth trajectory, and U.S. grocers who lock in stable pricing now will enjoy ample, dependable supply for the whole season.