In our Market Minute earlier in the month we noted that the California stone fruit crop was looking good and that the supply volume would be plentiful to support promotions. Well, the quality of the fruit is outstanding as usual with good color and sizing. We are already seeing some nice promotable ads by a number of retailers.

As potatoes hold the title as America’s favorite vegetable for the ninth year in a row, Side Delights Amazables! are an oven crispy-skin style microwavable U.S. No.1 grade Russet potato available with two custom sauces created exclusively by Litehouse, a leader in dressings, dips and sauces.

After nearly five decades of dedicated service in the produce industry, Woody Dunkum bids farewell to ADS Management and his illustrious career, excitedly embracing a new chapter of leisure and adventure in retirement.

Dunkum wore an abundance of hats throughout his produce career. His journey began with Purity Supreme Supermarkets in Massachusetts, spending 12 years working his way up to head produce buyer and sales manager. He then joined ADS Management, a family of produce companies that includes Hapco Farms, ADS, Freshouse and MR Farms, all owned by Andy Pollak.

Things are heating up at Consalo Family Farms. Officials at the vertically integrated grower, packer, shipper, importer and distributor say the springtime brings the usual state of optimism about the farming business and the opportunity to again get their high-quality products to market.

Sage Fruit Co. is a sales and marketing firm of Northwest tree fruits, located in Yakima, WA.

“Our Northwest cherry crop spans from Southeastern Washington, through The Dalles/Hood River Oregon, up through the Yakima Valley, then shifts north through Wenatchee and Chelan up to the Canadian border,” said Kaci Komstadius, vice president of marketing for the company.

For the 2024 season, Sage Fruit will carry conventional and organic dark sweets, as well as rainier cherries.

The International Fresh Produce Association announced its title sponsorship of The Flower Trends Forecast 2024. This strategic partnership underscores IFPA's unwavering commitment to the floral industry, strengthening its position as the leading global association serving the entire fresh produce and floral supply chain.