The International Fresh Produce Association has launched its new Produce Consumption Data Platform, giving IFPA members access to top-notch grocery retail sales data, including category specific insights and trends. IFPA partners with the industry-leading data provider Circana (formerly IRI + NPD) to provide members with the gold standard of retail fruit and vegetable sales data.

The Washington State Tree Fruit Association estimates the state's 2023 fresh apple crop to come in just over 134 million standard 40-pound boxes of fresh apples, a 28.8 percent increase from 2022’s 104.3 million boxes. The 2022 harvest was much smaller than normal due to a very cold spring, with snow that inhibited pollination during bloom.

Bloomin’ Easy’s new true-red rebloomer, Cherry-Go-Round Reblooming Hydrangea won a coveted Retailer’s Choice Award at the Cultivate’23 trade show hosted July 16-18 in Columbus, Ohio by AmericanHort.

The Cleveland Browns, Avocados from Peru and Meijer are teaming up to offer Browns fans the chance to win great prizes through the Ultimate Sweepstakes of the Football Season, including a custom 2023 AVO Browns Ford F150 Lightning XLT truck.

Industry veteran Giovanni Cavaletto expects GLC Cerritos, a Mexican avocado grower-packer-shipper, to register significant growth in the U.S. market over the next five years as its plantings mature and more groves are certified for exports to the United States.

The Fresh Produce & Floral Council, which was launched more than 65 years ago as a Southern California organization, has completed a major rebranding effort and is also expanding its events calendar into the Arizona market.